Monthly Archives: April 2006

More on Referrals

Here’s a great example of referral marketing built right into the transaction.  I recently purchased some software called "SnagIt".  It’s a screen capture program on steroids.  It’s great, but I digress. When I received the software, the package included a … Continue reading

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Shameless Self-Promotion

Link: Can Tacony Vacuum Leave Miele in the Dust?. I know this blog is about general business issues for all types of retailers, but I couldn’t resist posting a link to this Business Week Online article.  Congrataulations to our Vacuum … Continue reading

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Customer referrals: Viral marketing goes old school : Blog Business World

Link: Customer referrals: Viral marketing goes old school : Blog Business World. Wayne Hurlbert writes in Blog Business World on the topic of customer referrals.  Referrals from satisfied customers are the best, and most cost-effective, way to gain new business.  … Continue reading

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Ken Tacony Inducted into Sewing and Vacuum Dealers’ Hall of Fame

[From Tacony News, our in-house news letter] Like father, like son; Ken Tacony joined his dad, Nick, as a member of the Hall of Fame at this year’s VDTA (Vacuum Dealers’ Trade Association) show. Dealer after dealer congratulated Ken and … Continue reading

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Taking Care of the Customer

This morning, I attended a web seminar on the topic of customer care.  Ninety minutes and 38 slides later, the conclusion of the talk was that to grow your business, you have to give the customer what she wants.  Duh! … Continue reading

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Process Is Our Friend

Normally, I’m not crazy about the term "guru."  Maybe it’s because I’d like to be one and I’m not.  But, if anyone qualifies for the term "marketing guru", it’s probably Seth Godin.  He’s the author of several successful marketing books … Continue reading

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Most Business Owners Unprepared for Natural Disasters

Here’s an interesting article from Inc.com on disaster preparedness.  I know, none of us ever thinks we’re going to be hit by a disaster, natural or otherwise.  But, it could happen and it could be devastating to your business. 84% … Continue reading

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MINE Your Own Business?

"Don’t you mean MIND your own business?" Nope.  MINE your own business.  Your business, our business, every business is like a diamond mine.  You know the precious gems are in there somewhere, but sometimes you have to move a ton … Continue reading

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Welcome

Welcome to the Tacony Corporation 60th anniversary web log.  Ever since the day Nick Tacony began his fledgling sewing machine parts business in 1946, our focus has been on the customer.  Naturally it was easier to talk to every customer … Continue reading

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Please send me a free copy of “Procurement Opportunities Guide”

                                                                         Tacony Account Number                      … Continue reading

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