Monthly Archives: December 2006

Happy New Year

As we close out 2006, this is the last of our "reruns".  I chose it for today because I thought it would be a good way to end the year.  It’s a little long, but I hope you’ll find it … Continue reading

Posted in Advertising, Marketing and Positioning | 1 Comment

There Is No “Small Stuff”

I know you’ve heard the expression, "don’t sweat the small stuff." Sometimes it may be good advice, but in running our businesses, it’s often the small stuff that can make a big difference.  From Seth Godin’s blog comes an interesting … Continue reading

Posted in General Business | Leave a comment

Recovering from a Mistake

Over the weekend, I was in Columbia, MO for my son’s graduation from the University of Missouri. Columbia is a city of less than 100,000 population.  The University boasts nearly 30,000 students so you can imagine that graduation weekend puts … Continue reading

Posted in Customer Service | Leave a comment

You Have to Ask for the Sale

Tom Peters writes on the "Marketing Prof’s Daily Fix" about the age-old battle between marketing and sales.  He quotes Robert Lewis Stevenson, "Everyone lives by selling something." While I wouldn’t go as far as Tom does in putting down marketing, … Continue reading

Posted in Sales and Salesmanship | Leave a comment

Merry Christmas

On behalf of all of us here at Tacony Corporation, best wishes for a very Merry Christmas. We truly appreciate your support of our company whether you’ve been with us for years or you’re one of the many new customers … Continue reading

Posted in Uncategorized | Leave a comment

Tacony Acquires Truvox International, Ltd.

Truvox International Ltd is now a part of Tacony Corporation. Final paperwork was executed on Tuesday, December 19. Truvox will become a wholly-owned subsidiary of Tacony, effective January 1, 2007. Founded in England in the 1930’s, Truvox was originally a … Continue reading

Posted in Tacony Corporation News | Leave a comment

Don’t Diss the Competition

In a previous post, I mentioned a problem a consumer was having with one of our competitors.  I did not name the company involved because I’ve always felt it best not to say bad things about the competition for a … Continue reading

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The Educated Consumer

This is number seventeen  (we’re almost done) in our series based on Challenges of the Future: The Rebirth of Small Independent Retail in America, a 64 page white paper by Jack Stanyon, underwritten by the George H. Baum Community Charitable … Continue reading

Posted in Challenges of the Future, Customer Service, Sales and Salesmanship, The Internet | Leave a comment

Raising the Bar

"Customers are demanding more from the companies with whom they choose to do business." 1to1 Weekly reports on a recent customer service survey from the National Retail Federation.  According to the survey, the top three retailers, in order, are Amazon.com, … Continue reading

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Opportunity: Higher Levels of Service

This is number sixteen in our series based on Challenges of the Future: The Rebirth of Small Independent Retail in America, a 64 page white paper by Jack Stanyon, underwritten by the George H. Baum Community Charitable Trust, the Illinois … Continue reading

Posted in Challenges of the Future, Customer Service, Human Resources | Leave a comment