Monthly Archives: February 2008

Upon Further Review

Maybe compact fluorescent bulbs aren’t such a great idea after all.  I had barely hit the "publish" button for Wednesday’s blog on saving money by using CFLs when I came across an article by Elizabeth Weise in USA Today about … Continue reading

Posted in Expenses | Leave a comment

Your Email ADDRESS Sends a Message Too

Thanks to Matt Norcia at the Retail Contrarian for posting on something that I’ve been thinking about for a while.  It’s your email address.  You have a nice business location, professionally printed stationary and business cards, an easy-to-remember phone number, … Continue reading

Posted in Advertising, Marketing and Positioning, The Internet | 1 Comment

Saving Energy

We posted yesterday about cutting expenses that don’t have a negative impact on sales.  Today, we’re going to take a look at some ways to make that happen.  With utility prices going up all over the country, energy saving is … Continue reading

Posted in Expenses | Leave a comment

YOUR Domestic Product

Small Biz Thoughts by Karl Palachuk is a blog aimed primarily at small business consultants.  I thought he had some particularly good things to say over the weekend posting on the "recession".  I put the R-word in quotes because, like … Continue reading

Posted in Advertising, Marketing and Positioning, Sales and Salesmanship, The Economy | Leave a comment

Keeping Local Dollars Local

The Hometown Advantage is a national organization dedicated to promoting locally owned businesses.  In a February 5 article they report that an Arizona study found that state and local government purchases recirculate three times as much money in the local … Continue reading

Posted in Advertising, Marketing and Positioning | Leave a comment

Joining the Conversation

Joseph Jaffe is a businessman, blogger, podcaster, and author.  I’m currently reading his latest book, Join the Conversation and will review it here when I’m finished.  I can tell you now that Joseph is a man who practices what he … Continue reading

Posted in Advertising, Marketing and Positioning, Social Media | 3 Comments

Customer Service is More Important Than Ever

According to Forbes.com, The Best and Worst Companies for Customer Service,  the University of Michigan is out with their 2007 customer satisfaction survey, known as the American Consumers’ Satisfaction Index (ACSI).  The survey found that, overall, American consumers were just … Continue reading

Posted in Customer Service | 2 Comments

A Very Useful Government Web Site

Here at MYOB, we love it when our tax dollars are spent on something really useful.  The My Money website fits the bill.  While it’s not specifically a business website, at the end of the day we’re all consumers.  You … Continue reading

Posted in General Business | Leave a comment

Olympic Blogging Rules

As you probably know, the Summer Olympics are being held in China this year.  Athletes will be permitted to blog, but they must follow the following rules: No audio clips or videos of any Olympic events including competitions, ceremonies (opening, … Continue reading

Posted in The Internet | Leave a comment

Cool Site for February

Thanks to Lee Hopkins and his Better Communication Results blog for pointing out this site.  It’s from a  company called Huh? Huh? is a consulting firm with a difference.  Their web site is brutally honest.  For example: "Our consulting ideas … Continue reading

Posted in The Internet | Leave a comment