Monthly Archives: December 2008

Fighter Brands

Sometimes you come across an article that seems to have been written with much bigger companies in mind but that really is applicable to your business.  I thought this article fit that description.  Setting up a “fighter brand” to allow … Continue reading

Posted in Advertising, Marketing and Positioning, Pricing, Sales and Salesmanship, Strategic Planning | Leave a comment


  We recently ran across a very useful service named SmartBrief that provides a FREE daily e-mail newsletter representing over 20 key industries offered in partnership with 70 leading trade associations. One of the e-mail newsletters is specifically designed for … Continue reading

Posted in General Business, Human Resources | 1 Comment

Happy Boxing Day!

We certainly hope that many more boxes will be leaving your stores on this Friday than returning.   One of the most important parts of our Mission Statement at Tacony is to “Always Find a Better Way”.  Some might call … Continue reading

Posted in Advertising, Marketing and Positioning | Leave a comment

Ho Ho Ho

And I heard him exclaim ere he drove out of sight, Happy Christmas to all and to all a good night.

Posted in Miscellaneous | Leave a comment

Selling Is For People

So, it’s your last blog post.  After nearly 700 posts, how do you go out with a bang?  I’ve decided to pass along some insights from Steve Jeffery, the Senior Vice President of our Home Sewing Division.  We were reminiscing … Continue reading

Posted in Advertising, Marketing and Positioning, Sales and Salesmanship, Social Media | 3 Comments

The Section 179 Deduction Might Save You Some Money

[Official disclaimer] Keep in mind as you read this that I'm not a tax adviser.  I've never even played one on TV.  However, I have stayed at the Holiday Inn Express. Aparently Section 179 of the IRS code isn't widely … Continue reading

Posted in Taxes | Leave a comment

The Last Weekend

Well, we're almost there.  It's hard to believe it's the last weekend before Christmas.  Depending on who you talk to, it's either been a good 4th quarter or it hasn't.  Dealers I've talked to tell me things are pretty good.  … Continue reading

Posted in Advertising, Marketing and Positioning, General Business, Miscellaneous, Sales and Salesmanship, The Economy | 2 Comments

Last Minute Gifts

If you're still looking for last-minute Christmas gifts, here's a suggestion.  Actually, here are three suggestions.  I'm pretty sure I've mentioned these before, but they're the three books that I always keep on my desk where I can reach them.  … Continue reading

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Is Shopping Better than Chocolate?

So you're too tired to exercise and you know that piece of chocolate will settle right in your midsection.  What can you do to get a similar high without the sweat or the calories?  According to recent research reported by … Continue reading

Posted in Science | Leave a comment

Small Business Tool from VISA and SCORE

Here’s some help in running your business from SCORE “Counselors to America’s Business and VISA.  It’s called The Financial Management Workbook and it provides ideas and guidance on topics from securing funding to managing cash flow. According to SCORE, in … Continue reading

Posted in General Business | 10 Comments